Style Maven. Yoga enthusiast. Boho babe. High fashion lover. First entering the fashion industry its captial: New York City, Catrina immersed herself in the culture, and the people - working directly with consumers in retail. By styling people, merchandising stores and more, Catrina gained the hands-on knowledge she needed to build a successful base in her fashion career. Later she took her social skills to public relations, where she collaborated with editors and designers and developed fashion shows and events. Now, in marketing, Catrina creates concepts, color stories and analyzes market trends, making her a bonafide {fashion} "jack-of-all-trades".